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November 29, 2013—Navigate Boomer Media Adds Programmatic Digital Advertising, Access to Private Networks and Exchanges for Superior Optimization

NBM Blog

Consumers Ages 48 + Who Hold 70% of the U.S. Wealth Spend More Time Online Th...
19 Jan 2014 at 9:57am

Highlighted Publishers

Boomer Media News

So Long Soccer Mom? Carmakers Shift Marketing Aimed at Women
With women's buying -- and driving -- power on the rise, portrayals of soccer...
14 Jul 2014 at 12:00am

Readers Say They Distrust Ads That Look Like News
Slightly more than half of consumers say they don't trust sponsored content, ...
10 Jul 2014 at 12:00am

P&G Poised to Re-Enter the Unsexiest of Boom Markets -- Adult Incontinence
After test in U.K., P&G appears ready to extend Always into adult incontinence...
10 Jul 2014 at 12:00am

Did You Miss Out on the Super Bowl of Marketing to Black Women?
Essence Festival allows marketers to connect with demographic that often feel...
7 Jul 2014 at 12:00am

Internet Advertising News

Native-ad success is tied to site credibility, survey finds
The trust consumers place in a news site influences how credible they find th...
23 Jul 2014 at 12:03pm

Video is now the top way for app developers to sell
Nearly every top-grossing application developer is using video ads to promote...
23 Jul 2014 at 12:03pm

YouTube tech channel sees mostly male views
23 Jul 2014 at 12:03pm

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