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November 29, 2013—Navigate Boomer Media Adds Programmatic Digital Advertising, Access to Private Networks and Exchanges for Superior Optimization

NBM Blog


Consumers Ages 48 + Who Hold 70% of the U.S. Wealth Spend More Time Online Th...
19 Jan 2014 at 9:57am

Highlighted Publishers

Boomer Media News


So Long Soccer Mom? Carmakers Shift Marketing Aimed at Women
With women's buying -- and driving -- power on the rise, portrayals of soccer...
14 Jul 2014 at 12:00am

Readers Say They Distrust Ads That Look Like News
Slightly more than half of consumers say they don't trust sponsored content, ...
10 Jul 2014 at 12:00am

P&G Poised to Re-Enter the Unsexiest of Boom Markets -- Adult Incontinence
After test in U.K., P&G appears ready to extend Always into adult incontinence...
10 Jul 2014 at 12:00am

Did You Miss Out on the Super Bowl of Marketing to Black Women?
Essence Festival allows marketers to connect with demographic that often feel...
7 Jul 2014 at 12:00am

Internet Advertising News


Younger consumers more open to sharing data, U.K. survey finds
A Webtrends survey found that 68% of British consumers ages 18 to 24 are comf...
25 Jul 2014 at 9:43am

AT&T reportedly close to deal with YouTube video network
A source says AT&T's Otter Media, a joint venture with the Chernin Group, is ...
25 Jul 2014 at 9:43am

Progressive tops list of Q2 mobile advertisers
Adomic's second-quarter report lists Progressive Insurance as the leading adv...
25 Jul 2014 at 9:43am


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